The crystal ball of the digital future is so often beaten piece. Often out of frustration. Here are some experts on the floor. Moral of the story: Web 2.0 is the elite of the Internet: it is the public itself (and thus the early adopters) and a new service within this world proves. And there you need a smart organization.
First a brief interview with Erwin Blom, Web 2.0 evangelist (I mean nothing negative to them) about the usefulness and potential of Web 2.0 to organizations. Web 2.0 is certainly not only interesting for companies in this way to be closer relationships with their customers / audience. There is also a world to win for organizations in the care and housing. Each company will have to believe, says Blom.
Sounds convincing. Still creeps me always the feeling that he was very slow in the course of business and (semi) public institutions ahead runs. Sure, everyone must enter the dialogue through the Internet. Schools, health institutions, cultural institutions (Ha!). But means are something quite a bit. The trick is to such a process to establish future-proof. Things to try to build peaceful, people to train, gain experience. Web 2.0 must descend in an organization. Especially long-term commitment that will cost (including management), but above some money ... .. time.
So far, the Web 2.0 consultant.
Second part of the success is of Twitter but on Facebook. A successful service alone is not enough, so service should now also connect to the relevant platforms (web 2.0 communities). There's the real added value.
The third story is a short presentation of usability expert Ruben Timmerman (of Usarchy) which he gives some tips on the (re) designs, testing and improving websites. Pioneering, it seems, can also "ugly" sites such as Facebook, and Amazon Marketplace. There is also, like first video, that haste is rarely good. Successful institutions are an organic (and often slow) approach to digital technology. More than thought is about social innovation and NOT about technology.
First a brief interview with Erwin Blom, Web 2.0 evangelist (I mean nothing negative to them) about the usefulness and potential of Web 2.0 to organizations. Web 2.0 is certainly not only interesting for companies in this way to be closer relationships with their customers / audience. There is also a world to win for organizations in the care and housing. Each company will have to believe, says Blom.
Sounds convincing. Still creeps me always the feeling that he was very slow in the course of business and (semi) public institutions ahead runs. Sure, everyone must enter the dialogue through the Internet. Schools, health institutions, cultural institutions (Ha!). But means are something quite a bit. The trick is to such a process to establish future-proof. Things to try to build peaceful, people to train, gain experience. Web 2.0 must descend in an organization. Especially long-term commitment that will cost (including management), but above some money ... .. time.
So far, the Web 2.0 consultant.
Second part of the success is of Twitter but on Facebook. A successful service alone is not enough, so service should now also connect to the relevant platforms (web 2.0 communities). There's the real added value.
The third story is a short presentation of usability expert Ruben Timmerman (of Usarchy) which he gives some tips on the (re) designs, testing and improving websites. Pioneering, it seems, can also "ugly" sites such as Facebook, and Amazon Marketplace. There is also, like first video, that haste is rarely good. Successful institutions are an organic (and often slow) approach to digital technology. More than thought is about social innovation and NOT about technology.
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